The competition for Snap Inc. (SNAP) is getting more intense as tech and social media giants switch gears to divide the personal and advertised content and take stringent steps to address the issue of ‘fake news’. Snap’s Story so far…. For starters, Snap went public in 2017 and was considered to be the second largest tech stock IPO, behind only to Facebook (FB). Launched as a ‘camera company’, it faced stiff competition from established tech and social media giants like Google (GOOGL), Twitter (TWTR), and Facebook. Soon after its IPO, Snap’s stock price tumbled, falling below its IPO price of $17 per share and comparisons were madeRead More →

Facebook recently announced its ambitious Augmented Reality Platform in its annual F8 Developer Conference. The firm’s CEO Mark Zuckerberg said, “We’re going to make the camera the first mainstream AR platform.” Through the announcement, Facebook joined the long list of established firms that are already invested heavily in Augmented Reality (AR). A recent report by Bloomberg outlines Apple’s ‘big step’ towards the AR space through talented hires and acquisitions in the related field. According to the report, with the goal of making smart glasses, in the short term, Apple’s AR features may first show up on the iPhone. Bloomberg’s report comes after its November storyRead More →