From advertising and promotion to selling and feedback, marketing chatbots are reducing the cost for companies, saving time, increasing efficiency and creating larger awareness for brands. Here are five reasons why chatbots are a perfect companion for marketing : 1. Personalized Advertising Chatbots get rid of the biggest hurdle that advertising faces — unwanted promotional emails. In a 2017…
All posts by Deena Zaidi
AI intervenes to bring down suicide rates
While a reliable method to accurately identify suicidal patients is missing from medical literature, researchers at universities are continually striving for AI-solutions to predict and prevent suicidal attempts. Suicide is cited as the 10th leading cause of death and is one of three leading causes on the rise, according to the Centers for Disease Control and…
3 Fin-tech Startups in Africa
Financial technology, or fintech, refers to innovations aimed at new ways of delivering financial services. With the goal of changing lives, fintech startups in Africa are moving people forward on a digital route. Fortunately, such firms have no lack of funding. According to a recent report from Disrupt Africa, the overall funding from venture capitalists jumped…
Here is How Data Analytics is changing the Oil and Gas Industry
In 2006, marketing commentator Michael Palmer had blogged, “Data is just like crude. It’s valuable, but if unrefined it cannot really be used.” After nine years, the statement still holds true across any industry that depends on large volumes of data. It is true that until and unless, data is not broken down into pieces…