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Social Media Platforms have become an important part of our daily lives. Over a period of time, the use of platforms like Facebook, Twitter, and Snap has evolved. Initially, the use of these platforms was meant more for connecting with friends and sharing information. But now these established firms are integrating activities that range from marketing and promoting to selling and buying. Not only that the stream alternative data available on such platforms are capturing real-time events. These alerts are allowing emergency teams to take immediate action. For markets, real-time alerts mean looking for events that potentially could be market movers.Read More →

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Twitter is a dynamic world that works in a confined space of 140 characters but the impact it can have on an audience is huge. Just like fake news, fake followers can be detrimental to the image of businesses and even to those individual users who rely heavily on social media marketing. Since Twitter places significant constraints on the type of communication that is possible, it becomes easier for bots to reconstruct the human behavior that is demonstrated in the limited Twitter dimension. Hence, results that we obtain in the form of social media metrics can often get skewed. So why is the detection ofRead More →

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Through Facebook Spaces, the company is set to enhance the VR experience for its Oculus Rift users. Recently, the social media giant dropped prices for Oculus Rift. According to a report by IDC, AR/VR market is expected to touch $143.3Billion by 2020. The news comes after Facebook recently released a video of its solar powered drone in remote areas beaming with an internet connection – all in an attempt to connect the world. A recent interactive video on Facebook’s official page shows friends sharing travel plans and apartment features with each other– all through virtual reality (VR). Facebook recently launched it’s social VR section calledRead More →